How Happy Employees Improve the Customer Experience
MIT Technology Review Insights found that employees are looking for the same things as customers from a brand: personalization, values and efficiency.
November 14, 2023
HR Dive
Business leaders know that customer experience and employee experience are intertwined. If an employee is happy in their position, they’re more likley to provide better service.
But while 97% of CEOs say they have a customer experience strategy, only 81% say they have an employee experience strategy, according to the NTT report.
The MIT Technology Review Insights report found that employees are looking for the same things as customers from a brand: personalization, values and efficiency.
“To build an engaged and high-performing workforce, organizations need to reshape their employee value proposition to mirror their customer proposition for fast, convenient, and personalized experiences with a brand that shows leadership on sustainable business practices,” the report read.
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