How Happy Employees Improve the Customer Experience

MIT Technology Review Insights found that employees are looking for the same things as customers from a brand: personalization, values and efficiency.

November 14, 2023

1 Min Read
Construction team working and planning together at construction site
Quality Stock/Alamy Stock Photo

HR Dive

Business leaders know that customer experience and employee experience are intertwined. If an employee is happy in their position, they’re more likley to provide better service.

But while 97% of CEOs say they have a customer experience strategy, only 81% say they have an employee experience strategy, according to the NTT report.

The MIT Technology Review Insights report found that employees are looking for the same things as customers from a brand: personalization, values and efficiency.

“To build an engaged and high-performing workforce, organizations need to reshape their employee value proposition to mirror their customer proposition for fast, convenient, and personalized experiences with a brand that shows leadership on sustainable business practices,” the report read.

To read the rest of this story from our sister site, HR Dive, click here.

Subscribe to get the latest information on products, technologies and management.
Join our growing community and stay informed with our free newsletters.

You May Also Like