Business leaders know that customer experience and employee experience are intertwined. If an employee is happy in their position, they’re more likley to provide better service.
But while 97% of CEOs say they have a customer experience strategy, only 81% say they have an employee experience strategy, according to the NTT report.
The MIT Technology Review Insights report found that employees are looking for the same things as customers from a brand: personalization, values and efficiency.
“To build an engaged and high-performing workforce, organizations need to reshape their employee value proposition to mirror their customer proposition for fast, convenient, and personalized experiences with a brand that shows leadership on sustainable business practices,” the report read.
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